STEP
STEP, led by the UK Atomic Energy Authority (UKAEA), is a government-backed initiative to develop the world's first prototype fusion power plant. Aiming to combat climate change, STEP focuses on delivering a sustainable, carbon-free energy solution through advanced fusion technology.
During my time at Among Equals, I had the opportunity to collaborate with an exceptional design team to create a distinct brand and website for STEP. My role involved designing a cohesive digital system that was both user-friendly and forward-thinking, embodying the innovative spirit of fusion energy.
- INVOLVEMENT
- Branding
- Logo design
- UX design
- Digital design
- Design systems
- Iconography
UX
Working closely with the STEP team, we developed a sitemap and wireframes that addressed key goals and user needs, translating them into a clear, easy-to-follow structure. The wireframes provided a solid visual plan, ensuring the site was both functional and user-friendly from the start.
